Let M&M help make every interaction count. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
M&M Newsletter, Q4 2026: Fall M&M Associates, Inc.
New Season. New ideas from M&M.
Here's what we're watching across email, web, digital ads, testing, and design. Let's talk about your next campaign.
Reanimate your customer list. Successful re-engagement campaigns can attract 10% of your inactive customers back.¹ Considering the cost of acquiring a new customer can run 5 times more than retaining² an existing one, your dormant customers are worth the effort.
Customer scrutiny doesn't have to be scary. Holiday spending is projected to grow 5.5% this year, with online sales up 11%.³ But consumers are still looking for value, comparing options, and shopping strategically around promotions.⁴ Give them a reason to buy now.
Show customers their journey. In our experience, personalized year-in-review content drives engagement, retention, and return activity. Others have noted their success:
630 million social media shares of Spotify's 2025 Wrapped⁵. 63% open rate and 1.8 million shares⁶ of Twitch's personalized Year-In-Review email. 20% reduction in churn⁷ for Peacock's Year-In-Review campaign.
Ready to start your next project? From planning a marketing campaign to refreshing your website we're ready to jump in. No tricks—just treats.
Let's do this!
M&M Associates, Inc.
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© 2026 M&M Associates Inc. All rights reserved.
1Mailchimp.
2U.S. Chamber of Commerce.
3Mastercard.
4Deloite.
5,6,7Per Spotify, BRCG, and Braze.